Demand forecasting refers to predicting the demand for future based on historical data and other information. Table of Contents What is Demand Forecasting:  Definitions: – According to Cundiff and Still, According to Prof. Philip Kotler, In the words of Evan J. Douglas, For Example: – Example No. 1: – Example No. 2: – What is … Continue reading What is Demand Forecasting – Meaning and Definition